All Writing

Perspectives, deep dives, and research organized by topic. Personal experience mixed with frameworks and data.

馃殌 Product GrowthDeep Dive

Why Most Products Die After Launch (and How to Fix It)

Shipping is the easy part. The hard part is what happens in the first 7 days after someone signs up.

May 20266 min readRead
馃 AI & TechnologyDeep Dive

Stop Using AI Like an Employee, Start Using It Like a Cofounder

Most people treat AI as a task executor. The real unlock is using it for ideation, validation, and execution as a thinking partner.

May 20267 min readRead
馃 AI & TechnologyQuick Take

AI Visibility Is the New SEO

People are getting answers from ChatGPT and Perplexity now, not just Google. If an AI doesn't recommend your product, your Google rank barely matters.

May 20264 min readRead
馃搱 Growth & GTMDeep Dive

Your First GTM Strategy Will Be Wrong (and That's the Point)

Early-stage GTM is experimentation, not execution. The goal isn't a perfect plan. It's learning fast enough to find what actually works.

May 20267 min readRead
馃搱 Growth & GTMDeep Dive

Why Sales Is a Must-Have Skill for Product Managers

Most PMs think sales is someone else's job. I used to think that too, until I realized that every good PM is selling something every single day.

May 20266 min readRead
馃挕 Customer & Founder InsightsDeep Dive

Four Things I Learned Sitting Next to Founders for 4 Years

Working directly with founders taught me more about product thinking than any framework or course ever could.

May 20266 min readRead
馃搳 Data & DecisionsDeep Dive

Why Data Insights Matter for Informed Product Decisions

Gut feelings are fine for choosing lunch. For product decisions that affect thousands of users, you need something better.

May 20267 min readRead
馃殌 Product GrowthQuick Take

Stop Writing 50-Page PRDs

The best PRDs I've written were under 2 pages. If your team needs a novel to understand what to build, the problem isn't the document.

April 20262 min readRead
馃殌 Product GrowthQuick Take

Onboarding Is Your Most Important Feature

You can build the best product in the world, but if users can't reach the aha moment in 5 minutes, they'll churn before they ever experience it.

March 20265 min readRead
馃搱 Growth & GTMQuick Take

Growth at Zero Is Different

The playbooks that work for Series B companies don't apply when you're pre-PMF. At zero, growth is about learning, not scaling.

February 20263 min readRead
馃挕 Customer & Founder InsightsQuick Take

Working with Founders Taught Me More Than Any MBA

Four years of working directly with founders across fintech, insurance, and AI gave me a product education no classroom could match.

January 20265 min readRead
馃挕 Customer & Founder InsightsQuick Take

Your Best Feature Request Is Hiding in a Complaint

Enterprise clients rarely tell you what they want directly. The real signal is buried in what they complain about.

December 20254 min readRead