Work with me

Product Thinking for Founders Who Build

I work with early-stage founders who need structured product thinking without a full-time PM hire. Roadmap clarity, prioritization, user research, and GTM — in weeks, not quarters.

Start a conversationSee my work

Who This Is For

🌱

Seed-stage founders

You have funding and a product. You are not sure what to build next or how to prioritize the backlog.

⚡

Bootstrapped teams

You are moving fast with limited resources and need a structured product thinking layer without the full-time cost.

🔁

Founders doing PM themselves

You are building and selling simultaneously. The product is improving but the process is chaotic.

📉

Teams with retention problems

Users sign up, try the product, and leave. You know there is a problem but do not know exactly where it breaks.

How I Engage

Roadmap & Prioritization Sprint

2 weeks

Audit your current backlog, run prioritization workshops with your team, and deliver a structured roadmap with clear decision criteria.

Deliverables

  • ✓Prioritized roadmap (90-day)
  • ✓Scoring framework your team can own
  • ✓Kill list of low-ROI items
  • ✓1-page decision criteria doc

PMF Diagnosis

3 weeks

Assess whether you have product-market fit, where the gaps are, and what the product needs to do differently to close them.

Deliverables

  • ✓Retention cohort analysis
  • ✓User interview synthesis (5-8 interviews)
  • ✓PMF gap report
  • ✓Recommended next 3 experiments

Fractional PM — Ongoing

Monthly

Embedded product thinking on a part-time basis. I join your planning cycles, run discovery, own prioritization, and keep the product moving in the right direction.

Deliverables

  • ✓Weekly sprint reviews
  • ✓Ongoing backlog management
  • ✓Monthly product health report
  • ✓Async availability for decisions

How It Works

01

Discovery Call

30 minutes. You walk me through where the product is, what is working, and what is not. I ask the questions most people skip.

02

Diagnosis

I review your product, analytics, and customer feedback. I send you a written diagnosis of where the biggest leverage points are before we scope the engagement.

03

Engagement

We agree on scope, timeline, and outcome. I work with your team directly — in your tools, your rhythm, your context.

What I Do Not Do

  • ✕Execution-only roles (I do not write code or run ads)
  • ✕Teams that want validation, not honest diagnosis
  • ✕Projects with no customer access — I need to talk to your users
  • ✕Teams that are not ready to say no to things

Ready to talk?

Send me a short message about what you are building and where you are stuck. I will reply within 24 hours.

saranshraj.srivastava@gmail.com